Ren's Pets Launches New VIP Tier in Rewards Loyalty Program to Recognize Top Customers

[Guelph, ON, Jan 29, 2021] – Ren’s Pets, a leading Canadian specialty retailer of pet food and supplies, has introduced a new tier called VIP (Very Important Pet) to the Ren’s Rewards Loyalty Program. This higher-level tier gives exclusive perks and special rewards to top spending customers shopping at Ren’s, on top of their regular Ren’s Rewards benefits. 

“At Ren’s, we’re driven and inspired by our customers and their pets. They really are at the core of what we do,” said Scott Arsenault, President at Ren’s Pets. “That’s why we’re so excited to offer extra special rewards to the customers that spend the most with us, to show our deep appreciation for their exceptional loyalty.” 

“The new VIP tier in Ren’s Rewards gives us another meaningful way to celebrate and engage with our top customers,” continues Arsenault. “Most of these VIP members have shopped with us for years for their pet food, treats, toys, and grooming supplies. They love our premium brands and unmatched assortment of pet products. We’re happy to have earned their trust and want to show them how much we appreciate them shopping at Ren’s for what they need for their pets to live their best life.”

With the new VIP program, customers who spend over $1,000 at Ren’s in a calendar year will receive Double the Points events four times a year, a Free Treat of the Month four times a year, a $20 Christmas Gift, and an enhanced Refer a Friend program of give $10, receive $20 to shop, in addition to the regular Ren’s Rewards benefits. The VIP tier rewards starts February 1, 2021.

“Thousands of customers have joined Ren’s Rewards, and shown us they enjoy shopping frequently in our stores or on our website. They send us pictures of their pets with Ren’s products every day,” said Larissa Wasyliw, VP of Ecommerce & Marketing at Ren’s Pets. “This VIP tier takes our loyalty program to the next level, giving us another way to surprise and delight our top spending members and make them excited to continue shopping with us. We’re already hearing a buzz from our staff that customers will really enjoy these added perks.”

“Ren’s Rewards was already a best-in-class loyalty program, offering customers great benefits like earning points with every purchase or the customer favorite frequent buyer program,” continues Wasyliw. “Members also really like our email program. But the VIP tier furthers the connection for customers to our brand, rewarding those members who have shown deep loyalty to Ren’s. We just want to thank those customers and their pets for continuing to be dedicated and loyal to us.”


About Ren’s Pets

Ren’s Pets is a leading Canadian specialty retailer with 32 stores in Ontario and the Maritimes plus a best-in-class ecommerce site shipping nationally. The company was founded in 1975 and is headquartered in Guelph, Ontario. Ren’s carries the largest selection of pet supplies, including pet food, treats, and toys for your pet’s best life. Ren’s is an industry leader in high-quality professional grooming supplies. The Ren’s Promise guarantees knowledgeable staff will help you find the best food for your pet. The Ren's Reward program lets you earn free food and redeem points online or in-store. For more information, visit www.renspets.com or contact Larissa Wasyliw, VP of Ecommerce & Marketing at larissa.wasyliw@renspets.com.

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